President of Shenzhen Underwear Industry Association and Chairman of Zhongrui Smart International Holdings Co., Ltd Ho Chi Bin In his speech, he said that the Association had successfully held the SIUF China International Brand Underwear Exhibition and held the "Charming East" Design Competition and the SIUF International Supermodel Competition for many years, of which "Charming East" had jumped to the BIDA International Closer Garment Design Award this year, and this series of measures had greatly improved the international popularity and influence of Shenzhen's underwear industry. At the same time, the Association has organized several industry exchanges to effectively promote in-depth cooperation and resource sharing among member enterprises. In 2024, the Association was listed in the first "High Quality 100 of Shenzhen Industry Associations and Chambers of Commerce", and won the honorary title of 5A social organization in Shenzhen for three times. It is believed that under the leadership of the new president, Shenzhen Underwear Industry Association will open a new stage of development and achieve a more ambitious goal.
Secretary General of China Textile Industry Federation Xia Lingmin In his speech, he said that Shenzhen is an important base for China's underwear industry and a model city for innovation driven development. Shenzhen underwear industry has built a number of outstanding brands with international competitiveness by virtue of a complete industrial chain layout, leading design ability and high-quality market environment. The Association has played an irreplaceable role in promoting the standardization, branding and internationalization of the industry. From building an exchange and cooperation platform to promoting the formulation of industry standards, from supporting enterprise technological innovation to promoting international market expansion, the Association has injected continuous power into the development of Shenzhen's underwear industry.
At the general meeting, Executive Vice President and Secretary General of Shenzhen Underwear Industry Association Zhang Fengwei Report on the work of the third council of the Association. In the past four years, the Association has actively played a leading role in party building, consolidated the foundation for the development of the Association and won many awards. The Association has successfully held China (Shenzhen) International Brand Underwear Exhibition for many years, and the exhibition has become an important window for communication, display and cooperation in the underwear industry at home and abroad. At the same time, the Association carried out special activities in the industry, continued to build core competitiveness and strengthen industrial exchanges and cooperation, strengthened regional brand building, deepened domestic and foreign market promotion strategies, actively expanded innovative service models, devoted to public welfare undertakings, and enthusiastically fulfilled social responsibilities.
The meeting listened to and voted on the work report and financial report of the third session of the Board of Directors and the Board of Supervisors, as well as the new vice presidents and director units. The fourth general meeting and general meeting of Shenzhen Underwear Industry Association gave birth to a new leadership, Chairman and CEO of Urban Beauty Group Zheng Yaonan He was elected the fourth president of the Association, Zhang Fengwei as the full-time vice president, and Shi Yafei as the secretary general.
Zheng Yaonan, the new president, delivered a speech at the conference and expressed heartfelt thanks for your trust and support. He said that the global market sees China, which has become the "top" in many economic fields in the world. Underwear is a traditional industry, but its development in China is still young. Facing the future, President Zheng shared the following thoughts and plans: first, strengthen industry guidance and enhance overall competitiveness: the Association will actively promote the formulation and implementation of industry standards, strengthen product quality supervision, and maintain the benign development of the industry; Encourage enterprises to increase R&D investment, promote technological innovation and industrial upgrading, and actively cooperate with universities, scientific research institutions, etc; Second, deepen exchanges and cooperation and expand the international market: the Association will strengthen exchanges and cooperation with the government, business associations and enterprises, jointly hold various exhibitions, forums and other activities, build an international exchange platform and promote the international development of Shenzhen underwear brands; The third is to promote national culture and show the charm of underwear: by continuing to hold activities such as China Underwear Culture Week and industry design contest, the unique charm and confidence of national culture of underwear will be shown.
The 2025SIUF innovation conference for personal clothing provides an opportunity for guests to have in-depth exchanges and seek common development in the forefront of the industry, and to jointly carry out in-depth discussions and detailed analysis in multiple dimensions around "new markets, new retail, new smart manufacturing, new materials, and new tools".
Vice President of Aime and General Manager of Hu Xi and Aimei Business Department Yang Yan The theme is "New Market: Focus on Consumer Trends, Subdivide New Brand Growth Opportunities". She said that she admired Yida for its commitment to ergonomic research, material innovation and consumers' experience of beauty. At the same time, she also cared about women's health and sustainable development. In recent years, Love has captured that consumers pay more attention to health, self growth and long-term use value; Brands with the ability to formulate industry standards can be more trusted by consumers; The society is rapidly entering the "era of living alone", and the pet economy is booming. For this reason, its Huxi brand filled the gap in the industry, promoted the establishment of the industry standard of "Textiles for Sensitive Skin" in China, and launched the series of products of Aimei Cat Hair Fluff for the "era of living alone", which received positive feedback from the market.
Person in charge of Xiaohongshu commercial underwear industry Lingjun In the theme sharing of New Retail: Let Grass Growing and Business Go Together, we analyzed three trends of intimate clothing/underwear on the Little Red Book platform: first, the industry, businesses and goods in the minds of users are accelerating changes; Second, the business of planting grass is closer to business; Third, more businesses have made achievements in closed-loop e-commerce in Little Red Book.
Post time: 2025-01-14 09:15